David Yurman

by Joy Pecknold

He had difficulty reading and sitting still as a young lad, so David Yurman turned to sculpture, and that turned out to be a brilliant idea. Along with his wife Sybil, a painter, they parlayed their creativity into a wildly successful jewelry business, now in its 36th year. While in Vancouver to showcase his new shop-in-shop at Holt Renfrew, David gave our travel questionnaire a go.

Q Which in-flight film do you hope for?

Silly high school romance. Anywhere from the ’60s to the ’80s, even now, because culturally you see how the kids view their early relationships. Like Fast Times at Ridgemont High.

Q What's the last book you took on holiday?

Rising from the Plains by John McPhee. It’s about a famous geologist, John Love, who moved to Wyoming in 1901. It goes between being very technical — the Proterozoic period, how the mountains moved, how things were formed — and then it went into this love story of he and the schoolmarm. It was incredible. I was out riding horses in Wyoming while I’m reading this book. It’s one of the geologic regions in the world that has almost everything happening there — tar pits, volcanoes, sulfur bubbling up.

I researched and you can take truffles back, but it doesn’t mean the border guard will agree with you.
Q You tend to pack too many...

Shirts. Definitely too many shirts.

Q What's your idea of travel happiness?

No agenda.

Q What's your idea of travel misery?

Flying commercial.

Q What's your favorite quality in a hotel?

Great concierge, great service, fluffy beds and a terrace.

Q What do you appreciate most in a travel partner?


Q What is your greatest extravagance while abroad?

Overeating, just stuffing myself.

Q What is your favorite journey to take?

I have two. Going to an area in Italy, Monferrato, it’s like the Napa of Italy. And the other is probably trail riding somewhere in Montana.

Q What is your greatest fear abroad?

That the plane is going to crash.

Q Which historical world traveler do you most identify with?

Anthony Bourdain. I think he’s really on a journey — he’s focused on food, but the food is just the vehicle.

Q What is the travel habit you most deplore in yourself?


Q What is the travel habit you most deplore in others?


Q In what travel situations do you lie?

Crossing the border? I researched and you can take truffles back, but it doesn’t mean the border guard will agree with you. Bringing food things back that aren’t going to bring a blight or agricultural ruin. Parmesan cheese? Come on, I don’t think so. I’ve had millimeter gauges taken. Why?

Q When and where were you last happiest?

A luncheon with a client who was hilarious, fearless and funny. She said she wears King Baby, and I asked when and she said on the motorcycle. I said, ‘You ride motorcycles?’ and she replied, ‘No, I ride a motorcycle like I ride a horse… my husband rides and I whip him, ‘Go faster, faster!’

Q What is your most treasured take-along?

My music.

Q What is your travel motto?

Don’t stick to the plan.

Follow David Yurman on Instagram @DavidYurman and Twitter @DavidYurman.